Identifying the Codes and Conventions

Identifying the Codes and Conventions of a Magazine

   
     Front Cover/Contents/Double page spread
     
     To identify the codes and conventions of a music magazine, I have researched into different formats, layouts and whatappeals to the target audience etc and I’ve done this by gathering information and looking at other magazines front covers, contents page and double page spreads; this is also so I can get a successful outcome when it comes to creating my own music magazine.

  

     Overall I discovered that magazines use different forms of serif and sans serif fonts whether for articles or the masthead. I have also revealed the magazines use fairly formal language, which could be so it appeals to a greater audience as the younger generation often use slang or shortened words, unlike the older generation that are used to a more formal way of writing, therefore, when reading a magazine you could come across formal worded articles however more informal headings to make the article stand out so it appeals to, depending what type of magazine it is. Magazines also use persuasive language so it will anchor their target audience, they achieve this by including exclusive offers, competitions and interviews.

     There are lots of codes and conventions in which a magazine consists of. Firstly, the masthead, this is important in a magazine as it identifies what institution they may be purchasing from, i.e NME, Kerrang, Vibe, etc. Other important factors in a magazine I can identify would be the date, pictures, captions, logos, adverts and lead stories. These are the main codes and conventions in a magazine because they cover what their target audience would expect from a (Front cover/Contents Page/Double Page Spread) music magazine.

  

     To get the magazine to appeal to their audience, they usually include bright colours which appear bold and eye catching and persuasive language to make the audience feel more involved with the stories and events. Which may influence a target audience into purchasing my magazine. 

  

     The layout is key when producing a magazine as you want it to be clear and understandable. Many magazines have a busy front page with lots of images and bold headlines/information so it will stand out from all the other magazines. However, commonly the contents page and double page spreads are neat with columns so it is easily read and easy to follow.